Challenge

Member journeys break across systems

YMCA teams manage large volumes of program, schedule, membership, and other information, but it is spread across systems and can be difficult for members to navigate.

Discovery does not lead to decisions

Members explore programs, classes, and membership options across pages and tools, but finding the right option and moving to the next step can take too much searching.

Member demand is not always visible

Teams have limited insight into what people are looking for, how they narrow their choices, where they struggle, and which journeys lead toward action.

Changing information is difficult to navigate

Schedules, availability, locations, and session details change frequently, making it harder for members to find current information and confidently choose an option.

Front desk carries the journey forward

Member services teams answer routine questions, clarify options, and help people navigate programs, schedules, membership information, and next steps.

Solutions

Give members clarity at every step of the journey

Make program discovery easier to navigate

Bring your Y’s programs into one searchable experience where people can filter by location, category, age, availability, and other criteria, then move directly from the right program to registration.

Show real-time schedules and availability

Turn live schedule data into an interactive experience where members can find classes by location, date, time, activity, instructor, and other available criteria as schedules change.

Reduce front desk interruptions across branches

Answer routine questions using your website, approved documents, and custom FAQs, while helping people find programs, schedules, membership information, and other answers without relying on staff.

Guide prospects toward the right membership

Use Membership Finder to ask a few relevant questions about household and location, recommend matching membership options with pricing and benefits, and provide a clearer path to joining.

See what drives discovery and action

Each Deyra solution provides usage data specific to the experience, showing what people search for, how they refine their choices, what questions they ask, where they encounter friction, and which interactions lead toward action.

Why Deyra

Deyra works with the systems your Y already uses to make programs, schedules, memberships, and answers easier to find across your website and mobile experiences.

Related to An ecosystem of solutions

An ecosystem of solutions

Use Program Finder, Class & Schedule Finder, Membership Finder, and AI Assistant independently or together across the member journey.

Related to Connect the systems you use

Connect the systems you use

Integrate Deyra with Traction Rec, Daxko, ACTIVENet, YMCA 360, GroupEx Pro, Mindbody, and Upace without rebuilding your digital infrastructure.

Related to Live system data

Live system data

Keep programs, schedules, availability, and other information current across locations as data changes in your connected source systems.

Related to Flexible digital experience

Flexible digital experience

Add complete Finders or branch- and program-specific experiences where they work best across your website and mobile app.

Related to Lower front desk workload

Lower front desk workload

Give people more ways to find programs, schedules, membership information, and routine answers themselves before they need help from staff.

Related to Insights specific to each solution

Insights specific to each solution

See how people use each Deyra experience, from searches and filters to questions, zero-result searches, and interactions that lead toward registration.

Integrations

Stay grounded
in live data

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Azure Data Lake
Blackbaud
Daxko
Donor Perfect
Drupal
GroupEx Pro
HubSpot
Microsoft SQL Server
MySQL
Open Y
Operate Fit
PostgreSQL
REST API
Salesforce
Screen Pulse
TractionRec
UPACE
WordPress
YMCA 360
Azure Data Lake
Blackbaud
Daxko
Donor Perfect
Drupal
GroupEx Pro
HubSpot
Microsoft SQL Server
MySQL
Open Y
Operate Fit
PostgreSQL
REST API
Salesforce
Screen Pulse
TractionRec
UPACE
WordPress
YMCA 360
FAQs

Common Questions About Deyra for YMCAs

Deyra makes programs easier to find and gives people a clearer path from discovery to registration.

With Program Finder, people can search and filter programs by criteria such as location, category, age, and availability, compare relevant options, and move directly to registration.

By making it easier to find the right program and understand the next step, YMCAs can turn more existing interest into registration.

Turn fragmented data into revenue-driving experiences

See results in your first week
Works with your existing systems
No heavy technical lift
4.9 / 5
Based on customer results